University of Chicago

August 2019 - August 2020
Launch September 2020
UX/UI design, site redesign

Responsibilities: UX/UI design, strategy, user testing, collaboration with 3rd party vendors

Technology: Adobe XD, Optimal Workshop

Project Summary

1-year contract. UX/UI designer for web redesign and site migration of 250+ page site, integrating new CRM system with new user portal and combining content from 3 sites. Provide UX knowledge and leadership to cross functional creative team.

I’m the UX designer for a web redesign and site migration of a 250+ page site. My role was to provide UX and web design expertise to the digital communications team and to collaborate with other internal teams and with our two vendors.

The site redesign was part of a larger project; moving from one customer relationship management (CRM) system to a new, customized system using Salesforce Communities. My role was to design the user experience for new sections that had already been developed in Salesforce as part of the larger project. This included event registration, user accounts and searching the user directory. In each case, I worked with the developers and business analysts to understand the functionality. I then created wireframes that were approved by the communications team and subject matter experts (SMEs).

I joined the communications team mid-project, after their first UX contractor left unexpectedly. My first task was to facilitate finalizing the site map. When I came on, they had what I felt was an unnecessarily complicated plan to test two competing site maps. I recommended using TreeJack by Optimal Workshop, an online user testing tool that I’ve used before. That simplified their plan to test site labels and structure.